Funan Weekday Fun Begins After 6pm

The campaign aims to encourage shoppers to shop and dine at Funan on weekdays. With exclusive weekday perks to earn points as you spend across retail and F&B establishments, the visual features a youthful carefree individual indulging in varied categories the mall offers. This was influenced by Funan's rebranded brand personality of a trendy artsy tech hub in the district.