IMM Brand Mall Key Visual

This project tackles the brief of a local Singapore outlet mall-IMM, which aims to launch a series of brand visuals to uplift what the mall has to offer. Beyond IMMagination, taps on the concept of promoting the mall through various cosmic wonders - authentic outlet products, home&living and food. By positioning IMM being the launchpad of style, comfort, and delight, consumers can now experience a universe of fashion confidence, cozy furnishings, and delightful flavours. This visual aim to redefine shopping with an interstellar twist, providing experiences that are light years ahead. (Please note this is a pitched visual).